Omnichannel Index
Insights and inspiration

Get ready for exclusive insights into Scandinavia’s 277 top retailers’ omnichannel performance at our event in Oslo held in the creative ambiance of Henie Onstad on September 8th 2022. 

Attend to find out who’s the best-performing retailer in Norway – and across the Nordics – and listen to inspiring keynotes from leading omnichannel pioneers like BALENCIAGA, Google and Focus Brands. 

THE EVENT IS OVER – READ ABOUT IT HERE

PROGRAMME

08.30   ARRIVAL
____._Light breakfast

09.00  WELCOME TO THE SHOW
____._Kristian Hagset, CCO, IMPACT

09.15   KEY INSIGHTS FROM THE OMNICHANNEL INDEX
__.___Kasper Holst, CEO, IMPACT

09.45  DIGITISING AND SCALING A TRUE LUXURY BRAND
_.____Nicolas Daude-Lagrave, ex-CDO at BALENCIAGA

10.10   A GLOBAL PERSPECTIVE ON OMNICHANNEL
_.____Torje Ingebretsen, Omnichannel Retail Specialist, Google

10.35  BREAK

11.00  MACHINE LEARNING AS ENABLER OF EXPERIENCES
_____Thomas Korthuis, Content and Customer Engagement Manager, Focus Brands

11.25  ORGANISING FOR OMNICHANNEL
_____Loek Berendsen, Platform Strategy Leader, IKEA

11.50   ANNOUNCING THIS YEAR’S WINNERS
_.____Kristian Hagset, CCO, IMPACT

12.15   CLOSING REMARKS

12.30   LUNCH AND MINGLE

The program is preliminary and subject to change.

Get to know the keynote speakers HERE

WHO IS IT FOR?

The Omnichannel Index is aimed at managers and executives from brands, retailers, suppliers, and distributors. Whether your point of departure is the physical store, the digital experience, or operating the supply chain, we’ve got you covered. 

Please note that students and employees at agencies are not guaranteed a seat at the event.  

where and when

The event takes place in a curious and creative art space, just 10 km outside of Oslo: 

Henie Onstad  
Sonja Henies v. 31
1311 Høvikodden, Norway

The event is scheduled from 8.30-13.00
(but exact times can be changed as we get closer).
 

Nicolas Daude-Lagrave

Ex-cdO @ Balenciaga, LACOSTE, LAZADA-ALIBABA

In this talk, we’ll hear from Nicolas Daude-Lagrave who has a unique experience from both marketplaces and some of the world’s most recognized brands. Nicolas started his career with Amazon where he led marketing in France. He later moved to Asia to join Lazada (part of Alibaba), prior to becoming Group E-retail Director at Lacoste. Most recently he’s worked as CDO at BALENCIAGA where he ran the global digital operations and transformation.

At the Omnichannel Index 2022, Nicolas will share key insights from working with some of the world’s most exclusive brands, known for their unique and superior customer experience.

During his time at BALENCIAGA, the company tripled their digital revenue, and Nicolas will share his recipe for how to digitise and scale a luxury brand while transforming to true omnichannel operations.

Torje Ingebretsen

Omnichannel RETAIL SPECIALIST, Google

Torje has been working in Google 10+ years, helping retailers win the omnichannel consumer. He is based in Oslo, Norway, but works across Northern Europe, helping large global retailers in the region, across several verticals, grow their total sales with omnichannel and store-centric solutions. He is a thought leader in omnichannel and a regular speaker at retail events. He holds a Master of Science in International Marketing, studying in Oslo, Paris and Shanghai.

Thomas Korthuis

Manager, Digital Content, Customer Engagement, Focus Brands

Focus Brands is a leading developer of global, multi-channel foodservice brands, including familiar names like Auntie Anne’s, Cinnabon, and Jamba. Following several acquisitions, the company needed to improve its ability to gather insights and deliver experiences across both brands and channels.

In this talk by Thomas Korthuis, who manages how digital content enables customer engagement and loyalty programs across the global brands, you’ll get an understanding of how the company gathers customer insights, and how they use machine learning to uncover customer needs and serve relevant campaigns using intelligent digital asset management software. This approach encourages seamless and congruent experiences across online platforms, mobile apps, and visits to the actual restaurants and responds directly to the customers interests

The development of the customer engagement program has required the group to redefine its mindset, recruit new types of employees, and redefine their ways of working. Among many key learnings that Thomas Korthuis will share was the ability to use technology as a trojan horse to help facilitate the organizational change process to deliver better experiences across channels.

Kasper Holst

Group CEO, IMPACT Commerce  

Kasper founded IMPACT Commerce in 1998 and has since driven the company to where it is today with almost 400 employees. The company specialises in omnichannel commerce and works for some of the most ambitious companies in Europe.  

With more than 20 years experience within digital strategy and transformation and omnichannel commerce, Kasper is a true pioneer in the field and will deliver the insigths from this year’s Omnichannel Index at the event.